If we talk about web design, you will realize that what worked a few years ago does not work now. Web design trends are constantly evolving. The web grows and with it changes the behavior of users. Also changing trends in web design. Today, the web is like a tornado in which multiple factors influence. If you are a designer or a business owner, it will help you keep up with these changes. However, remember that these are the trends and not the rules of web design. Most of them are experimental. They will last until something better arrives. Here are 10 website trends that today govern the world of web design:
1. Design only for mobile ( Mobile only )
There was a time when it made sense to make a web first for mobile . Lately, we are seeing that the “first for the mobile” theory is not able to keep pace with the rapid adoption of the mobile by the users to connect to the network. HubSpot’s Luke Summerfield talks about a Morgan Stanley report that claims that mobile Internet usage will match the desktop by the end of this year. Given this continued growth, it is essential to have a good UX / UI, and as the web is changing to adapt to the massive arrival of mobile phones, we need to think about a “mobile only” strategy. A specific mobile design, websites that can be scaled and fit into desktop screens when necessary. Josh Chan of Six Revisions still believes responsive design is not the future of web design. Google already recommends a “mobile only” approach, he says
2. Mega Menus
On the one hand, the conversion experts cry out for simplicity. On the other hand, there are mega menus that seem to have eaten the web. It is not known for sure how long this trend will last, while many websites use these mega menus, especially e-commerce. Paul Boag of Smashing Magazine wrote about navigation for mega-sites. Summarizing your article, it’s a trend that seems to bring solutions to extremely large and fully loaded websites. Paul states that these mega menus work well because traditional navigation is not able to properly handle multi-level content, multiple entry points and several different themes. Knowing well the web design, I am sure that the mega menus work very badly in the mobile devices.
3. Custom Picture Galleries
4. The Micro UX arrives
Although many companies are adapting to the mobile, there are still many who are not. Mobile strategy is critical to the presence of an online business. It has to have a microscopic attention to the details required by the mobile and as Chris points out from EConsultancy.com, the Micro UX is a growing trend. Menus, navigation, effects on buttons, fonts and everything else will need to be checked in detail. Want to see some example of micro UX? Do not miss this list of 17 great effects on micro UX , by Chris Iago.
5. Less is more
It is curious that we have had to wait until 2014 (and it will still take a few years to go), to see the true arrival of minimalism to web design. The main trend is to continue doing minimalist design. Minimalist browsing, text-specific mobile display, larger fonts, CSS that replaces images, rich online experiences, and a variety of typography are all elements needed to improve conversions.
6. Do we play cards?
When we started to slide the finger on the screen instead of clicking the mouse, things started to change. We interact with web sites in an increasingly visual way. This brings us to “cards” and visualizations “Pinterest style”. Starting with Twitter and Google, the web is passed to the “letters”. Twitter cards are on the move, or as Benedict Evans explains are the main design pattern in products such as Google Glass. Pinterest started with the approach of the cards and Spotify has just adopted it lately.
7. Imaginary Monsters
The web is becoming more and more visual. Already far behind the webs that only contained text no? Just take a look at awwwards.com and you will not be able to escape the images of imaginary elements that appear in many of the winning sites. Whether these images increase conversions, get more sales, or make your business better is a moot point, but in the world of design is becoming more and more important the image created to measure, with a high degree of detail and definition.
8. The polychromatic web
Who wants one, when you can do better with many? Colors are an important part of the design process, but now we have to deal with abundance. While it can be overwhelming too much color, for many brand experiences it may be ideal. Multiple colors are a trend of web design these days and will continue to be in 2017.
9. More scrolling and less click
The Parallax effect can be very aesthetically pleasing. Traditional sites with several pages are advisable because you have more SEO power, but it is more difficult to optimize a parallax site for search, although it can be done. In the mobile it is much easier to scroll with scroll than having to click and wait for the pages to load. More and more companies are going to bet first on mobile users and use single page scrolling to allow easier interaction with the page.
10. The flat design will continue to trend in 2017
In recent years people have had mixed feelings about the design of Windows 10, but one thing is certain: it has laid the foundations of what the design world calls ‘flat’ design. In case you have not heard of it, the flat design is simple and elegant, with clean lines and elements that appear smoothly and minimalistic on the screen, using vibrant colors to help attract the view to the page. An important advantage of flat design is that the website loads faster.